TBR, Toy State Ink Multi-Year Agreement

Nikko RC

TBR made the announcement at the NASCAR Hall of Fame on Tuesday. (Photo: Jeff Wackerlin)


CHARLOTTE, N.C. - Tommy Baldwin Racing and Toy State have announced a multi-year sponsorship agreement for the No. 7 Chevrolet driven by Alex Bowman.

Toy State sponsored Bowman for nine races this past year, and will be stepping up to 13 Sprint Cup Series races in 2016 and 17 in 2017. TBR is entering its eighth year, but it’s the first off-season where the team can concentrate on the upcoming season with sponsorship secured.

"It's a nice way to start the new year," Baldwin said, "to have a company like Toy State with all its different brands of toys and Nikko radio-controlled cars."

Throughout the season, Bowman's No. 7 entry will feature many paint schemes closer to what the consumer will actually see in the toy lines. During the announcement, which was held at the NASCAR Hall of Fame, the team unveiled one of the new paint schemes that resembles an RC shark monster truck in the product line.

Last year, Bowman and the team participated in many events at hospitals to give toys away to kids and will continue that through this partnership.

"It’s great to be a part of this," Bowman said. "To have them on our car and to be able to put smiles on kids’ faces everywhere we go has been really special."

TBR will have an alliance with Richard Childress Racing and ECR engines for 2016.

"We've hired a lot of good people to join the good people we already have for next year," Baldwin said. "We're rebuilding our whole fleet and updating to the latest, greatest thing that we need. It's an exciting time for me."

Yesterday, Toy State announced that it has entered into a global licensing agreement with NASCAR. The relationship will allow Toy State to introduce NASCAR-licensed products.

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