Nextel Cup Name Stays

Nextel's merger with Sprint will not effect its partnership with NASCAR and the premiere Nextel Cup Series sponsorship will stay in place and not undergo a name change.

Questions about Nextel's involvement with NASCAR arose in the wake of the merger between the two communications giants, which was officially announced on Wednesday. The new company will be known as Sprint Nextel, but for now only the Nextel name will be associated with NASCAR.

"NASCAR is excited about the merger opportunity for its friends at Nextel," said NASCAR president Brian France in a released statement. "Nextel's leadership has built an outstanding company and successfully served its millions of customers.

"Once the merger is completed, the company will have greater resources in technology, services, and the ability to reach its customers. All of this will benefit the NASCAR relationship and will provide NASCAR the opportunity to reach new fans nationwide.

"NASCAR's premier national series will continue to be known as NASCAR Nextel Cup in 2005 and will build on the outstanding success of the 2004 season. NASCAR's 10 year agreement remains in place and all of NASCAR is looking forward to great success in the years to come."


Related Topics:

NASCAR Sprint Cup, 2004

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