Homestead Heats Up Airwaves
November 21, 2003 | 8:02 P.M. EST
The Ford 400, the NASCAR Winston Cup race held last Sunday and televised by NBC, had an average of 4,870,000 households and 7,326,000 viewers tune in, even though new NASCAR Winston Cup champion Matt Kenseth had clinched the title the previous week at Rockingham.
The Ford 300, the NASCAR Busch Series race held last Saturday and televised by NBC, had an average of 2,153,000 households tune in, a 10% increase over the 1,950,000 that tuned in last year. An average of 2,888,000 viewers tuned into the Ford 300, an 8% increase over the 2,666,000 watching last year.
The Ford 200, the NASCAR Craftsman Truck Series race held last Friday and televised by SPEED Channel, had an average of 340,000 households tune in, a 12% increase over the 303,000 that tuned in last year. An average of 464,000 viewers tuned into the Ford 200, a 33% increase over the 350,000 from 2002.
Vickers Collects Nearly $2 Million in Final NASCAR Busch Series Payout
NASCAR Busch Series 2003 driver champion Brian Vickers won a total of $1,987,255 for his efforts this season, with the bulk coming from his race winnings ($1,112,255) and his share of the series point fund ($855,000).
The balance of Vickers' season total came from $20,000 via various contingency awards. Vickers captured the 76/NASCAR High Performance Motor Award, worth $10,000 and the Goodyear Tire Award, worth another $10,000.
Other season wrap-up, money-related highlights: